Changing your SaaS pricing can boost revenue but may cause fewer sign-ups. In...

https://mighty-wiki.win/index.php/Conversion_Down_31%25_but_Leadership_Wants_to_Keep_the_New_Price

Changing your SaaS pricing can boost revenue but may cause fewer sign-ups. In this article, we explore a real case where a 31% drop in conversions led to a 22% revenue lift