Procurement teams now conduct digital-first research before ever speaking to a...

https://dibz.me/blog/is-your-g2-profile-a-ghost-town-why-stale-trust-signals-kill-enterprise-deals-1099

Procurement teams now conduct digital-first research before ever speaking to a sales rep. If your LinkedIn, G2, or Clutch profiles look abandoned, they assume your business is struggling or out of touch