The importance of experiential marketing hinges on creating shareable seconds that sound on social media

https://prsaboston.org/fast-5-qa-with-the-castle-group-principal-co-founder-wendy-spivak-five-things-to-know-about-events-management-and-integrating-strategic-event-planning-into-pr-campaigns/

The significance of experiential marketing hinges on producing shareable moments that resonate on social networks